Last Updated on December 2, 2023 by Freddy G. C.
An online sales funnel has two main goals; one is to capture a lead (an email) and the second to make you a sale.
I’m sure you have been through an online sales funnel before.
You land on a website, you get offered something for free (a free report or coupon) in exchange for your email address. Once you enter your email address, on the next page you are offered a “special limited time offer”.
Does this sequence sound familiar?
You can and should do the same with the solo ads traffic that you generate.
Here’s what you can do;
The Bridge Strategy
The strategy you’re about to learn works for both – your digital products and/or affiliate products.
Once you have the product (or affiliate product) you want to promote – the next step would be to build a sales funnel with a lead capture page on the front end. This capture page will be a bridge between the solo ads traffic and what you are offering.
The breakdown of such a sales funnel is simple.
Page One; a capture page with a lead magnet (a freebie).
What’s a lead magnet? – An enticing free offer to your potential customer. They will get it in exchange for their email address. A capture page would look something like this;
Page Two; a one-time offer before proceeding to the next page (this could be your product or an affiliate product).
Page Three (optional step); a discounted one-time offer before proceeding to the final page (the “download page”).
Page Four; the download page.
Here’s an image to help you understand this process a little bit better.
Instead of just grabbing your affiliate link and sending traffic to it – build a sales funnel with a lead magnet on the front end and your affiliate offer on the back end.
By doing this, you will be able to capture an email lead before taking them to your affiliate offer. Whether they buy or not – you can now follow up with them via email and have another shot at making sales.
If you asked me, this is a genius strategy!
This is the same strategy I use when I’m promoting an affiliate product.
You could also create a free report yourself. Take the time to research your niche, find a few problems, find the solutions to these problems, and turn this into a 1 to 3 pages free report (in a PDF format).
And boom! you have a free report you can use as a lead magnet!
This is how to use solo ads traffic to your advantage.
Are solo ads worth it?
Solo ads are worth it – if you are smart with your marketing strategy and you know your numbers. The only way solo ads traffic would be worth it is if you use the traffic to build an email list of your own.
Do solo ads work?
Solo ads work if you work.
Paid solo ads and free solo ads do work – but only if you implement a proven internet marketing strategy. And understand the power of an email list.
Email marketing is profitable.
Getting traffic from solo ads (either paid or free) is not a big challenge. The real challenge is in the conversion rates and the marketing plan behind it to make it work. And the smartest marketing plan is to build a targeted email list.
Are solo ads good for any niche?
It depends on the niche. Personally, I have only tried solo ads in the affiliate marketing niche. The make money online/affiliate marketing niche seems to be the most popular with solo ads.
I would only use solo ads to build an email list in the affiliate marketing niche. But you could find a list of solo ad vendors in other niches if you do in-depth research.
I’m going to share with you how I take full advantage of free solo ads in the affiliate marketing niche. This is my forte.
This niche has a lot of potential because there are thousands of millions of people interested in learning how to make a living working online. And not many are creative in the way they promote affiliate products and build an email list.
If you do things smart and different, you are already ahead of most of the competition.
—– Herculist Alternatives: State of the Art Mailer
Free vs. Paid Solo Ads
You get what you pay for. This is a golden rule, right. The obvious difference between free solo ads and paid solo ads is the price and the quality.
You will get high-quality targeted traffic from paid solo ads. But the quality of paid solo ads traffic will depend on the conversion rates.
If you are looking to invest in paid solo ads traffic I would highly recommend you to first ask about the conversion rates statistics.
Statistics to look for:
- Open Rate
- Click-Through Rate
- Conversion Rate
You can’t just buy a paid solo ad and blindly send your offer. If you don’t know your numbers you are only setting yourself up for failure.
Before you buy a solo ad from a solo ad vendor, ask for these statistics in advance. If you are paying for it – you have the right to know these numbers.
Here’s a quick breakdown of conversion rates.
The open rate is the percentage of people opening your email (your solo ad).
The click-through rate is the percentage of people clicking on the link inside the email.
The conversion rate is the percentage of people either buying or turning into an email lead.
This is the basic knowledge you should know if you want to become a successful internet marketer.
And here’s the most important statistic;
ROI (return on investment)
This is the percentage of people turning into buyers.
If you spend $250 on a solo ad – the logical goal would be to at least double your money, right.
What happens if you only break even?
Well, this is why you should implement the bridge strategy.
At the very least you will have captured a few email leads that you can follow up with and possibly make some more sales.
If you’ve implemented a similar internet marketing strategy with solo ads traffic please share your experience in a comment below.
You can also implement this strategy with free solo ads sites.
Actually, there’s a lot you can accomplish with the free solo ads traffic alone. Let me explain next.
—– Herculist Alternatives: State of the Art Mailer
How to Make Money with Free Solo Ads Sites
The best way to make money with free solo ads sites that work is with their affiliate program for the paid upgrades. Most free solo ads sites have low ticket upgrades in the backend.
The commissions are not high but if you build an email list you can promote these free solo ads sites passively and have an additional income stream while you promote other affiliate products.
Here’s an example; one of my favorite free solo ads sites is Herculist.com – I promote it here on my blog. It is one of my affiliate income streams out of many. Here’s a screenshot of my results so far.
You can accomplish the same.
—– Sign Up with Herculist: Create Your Free Account
Here’s what you need to do;
Build yourself a high converting sales funnel – with a lead capture page on the front end and an affiliate offer on the back end. Promote your sales funnel in as many free solo ads sites as possible.
Promote it consistently.
As you build your email list with the free solo ads traffic – you can also promote other free solo ads sites to this list. It’s a genius idea.
Here are two videos I’ve recorded a while back showing you my proven strategy.
Here is my list of free solo ads that work.
Ultimate Free Solo Ads List
A super important key to getting good results with free solo ads is to do this in bulk.
What I mean is to use as many free solo ads sites as possible to get the best results. As I show you in the video tutorial above.
The more you do this, with the right email swipe, and the right sales funnel, the better results you can get.
It is all about taking consistent action.
These solo ads sites will let you create a free account and earn credits for free to get started. Of course, they also have paid upgrades on the back end.
One of these upgrades gives you the ability to send a solo ad more often. A free membership will only let you send a solo ad every couple of days (once a week or so).
Getting these upgrades can be very helpful as you scale up. You can send thousands of targeted people to your affiliate offers every week from free solo ads sites with a few upgrades.
What if you want to become a solo ad vendor?
The solo ads business is profitable. There’s no doubt about it. If you know how to build a targeted email list you can get into the solo ads traffic business.
How do solo ads make money?
The larger a targeted email list is the more money it can generate. Of course, you will also need to have high conversion rates to be successful.
Having a large email list alone is not enough. Conversion rates play a very important role in the life of a solo ad vendor. This is why you must build a good relationship with your email list.
A solo ad vendor will charge you per click. The price per click will vary from solo ad vendor to solo ad vendor. On average – the cost per click starts at 0.30 cents.
How do I become a solo ad seller?
A solo ad vendor is usually someone who has been building a targeted email list for a long while and has a great relationship with the people in that email list.
You will need to start building a targeted email list (preferably in the affiliate marketing niche) as soon as possible. Then, work on building a good relationship with your email list to get high conversion rates consistently.
Can I make a living selling solo ads?
Build it once. Get paid over and over again.
The larger your email list is and the higher your conversion rates are – the more profits you can make. It’s a simple business model.
You can make a living selling solo ads.
To start – you need to be able to deliver at the very least 100 clicks – and either a few sales or leads with your email list. Remember; your customer is looking for real traffic and real conversions. Your job is to deliver these.
Work on growing the numbers with your email list and you should be able to start making a living selling solo ads. It is not for everyone but if you enjoy building email lists this could be a great opportunity.
Herculist.com is one of my favorites free solo ads sites at the moment. I’ve joined a few years ago. I have seen their progress.
Herculist has grown and improved tremendously over the years.
I like their new website design and membership interface. You can create a free herculist safelist account – click here. See for yourself.
Here are a few screenshots of the members’ area inside Herculist.
Once you log in – click on the ‘Members’ button to go to the members’ area.
A lot is going on in the herculist safelist member’s area. You have all of your advertising options. Ads of other members. Your affiliate stats, etc.
And that’s okay. That’s how a very busy free solo ads site should look like. Right.
What I love about Herculist.
The traffic is REAL and that makes their affiliate program legit.
Herculist Affiliate Program
Their memberships and traffic packages are not on the high end in pricing. So the commissions are in the low end (in affiliate marketing).
But these little herculist safelist commissions add up. Look at the screenshot above how much I’ve been able to earn (so far). Plus, they have an affiliate contest with cash prizes every month.
If you’re thinking of promoting herculist and earn a little bit of extra money – get started today (create a free account here) and learn how to promote it.
Let’s take a look at the different Herculist Memberships.
Basic (FREE) | PRO ($15/year) | Gold ($25/year – $49/lifetime)
Now let’s talk about the different herculist safelist traffic packages.
How Can You Use Herculist Solo Ads?
Herculist has a large database of people interested in learning how to make money online. This is a big niche and a huge amount of traffic.
The key here is to learn exactly how to take advantage of this type of traffic (herculist safelist traffic).
What I would recommend is to send this traffic to your lead magnet pages. In other words, BUILD YOUR EMAIL LIST.
You can do this with the free options but if you want to speed up the process you should upgrade and invest in the traffic packages.
Herculist Prime Ads
Herculist Solo Ads Specials
As you can see, Herculist has good potential when it comes to web traffic.
Finally, let’s take a look at the Alexa Rankings for Herculist.com.
The traffic rankings look good. It shows this free solo ads site gets a fair amount of high-quality traffic. Not bad. If you’d like to see the complete Herculist.com Alexa Stats – go here.
Hopefully, this herculist review can help you learn more about free solo ads sites and how to use them to build your email list and eventually make money online. Herculist is one of the best solo ads sites today.
Click here to get your free herculist account.
—– Herculist Alternatives: State of the Art Mailer
Wrapping it up
In conclusion, we can say that getting free solo ads traffic is not hard. It is only a matter of implementing the right strategy and being consistent with the steps.
There are many solo ads sites that work and are helping thousands of internet marketers build their email lists.
Thank you for stopping by.