The best answer to this question is; BOTH.
Quality and Quantity are both necessary.
In order to build a profitable, successful niche blog, you need high-quality content and a lot of it.
So we can’t say one is more important than the other.
Take this blog for example, I have great articles with over 3,000+ words that provide solutions to problems in my niche.
But, most of these articles don’t generate enough traffic.
Yes, some of them do get a lot of traffic consistently.
But what I have noticed in my years of blogging is that the more content you publish, the more rankings and the more traffic you can generate.
Think about this for a minute.
The websites with the most amount of content, and not just content sitting there, but an ongoing creation of new content, are the sites with the most traffic.
Sites like quora.com, medium.com, hubpages.com, etc., are based on ongoing content creation.
Of course, such sites are user-content driven, which makes it easy for the website to gain traction and a ton of organic traffic FAST.
You can build a niche blog with so much original content that search engines have no choice but to send you tons of organic traffic every single day.
But you have to publish fresh new informative content every single day.
Hold on there!
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That’s the “secret”.
If you want to make money with your niche blog, then you must create pieces of content that solve a problem for your audience.
If possible, you should be publishing multiple articles on your niche blog and on other content sites (like meidium.com) every single day.
Here’s a great article about it.
Publish multiple articles daily.
Do worry about the quality of each article.
Never forget, the quality of content is as important as the quantity.
If you do this on a consistent basis (pretty much every single day, no joke), you will take your niche blog to places you would have never even imagined.
The traffic can be obtained easily.
It is the conversion rates that will dictate how much money you can make from your blog’s traffic.
Here is an informative blog post about this matter; Why is User Experience Important for Your Blog?
Here’s what I recommend you do.
Once your niche blog is built, start creating informative original content every single day.
Even if you don’t think the article is good enough, just publish it.
Keep doing this consistently and you will get better at creating content.
And you will get more efficient and faster.
It is our nature.
The more we do something, the better we get at it.
At the very beginning, you should care more about the quantity than the quality.
Of course, you do want to keep a standard of quality at all times.
Do your best with what you got right now.
The quality of your articles should go up as you get better at creating informative content for your niche audience.
This internet marketing blog, for an instance, has a lot of long-from articles (2,000+ words) and a lot of short-form articles (500+ words).
Do not be afraid.
When it comes to niche blogging to make money online, you cannot be afraid.
You need to just DO.
Take action without thinking about the opinions of others.
The only thing you need to care about is your niche audience.
What can you bring to their life that will help them solve their current problems.
Focus on your audience and you will do great.
If you want to keep learning about how to build a niche blog and make money with it, subscribe to this blog for updates.
Til next time!